Design Strategy:caesar Park Hotels and Resorts by Marcelo Lopes Design

Marcelo Lopes Design Shares The Caesar Park Hotels and Resorts Design Strategy

Marcelo Lopes Design, the creative mind behind the award winning project Design Strategy:Caesar Park Hotels and Resorts by Marcelo Lopes Design points out, The main goal of this new project was to save resources. Results include: fifty percent reduction in the number of items in the visual identity manual, less paper consumption, creation of the new index structure of the visual identity manual facilitating the search for the items, improved durability (Some support materials were substituted.) And a sustainable design was achieved by replacing some plastic or TNT materials with 100% cotton fabric. All paper types specified in the new project are FSC certified papers..

Design Strategy:caesar Park Hotels and Resorts by Marcelo Lopes Design Images:

VIA: http://competition.adesignaward.com/design.php?ID=27715

End of the article, click here to go back to previous page, or alternatively go back to Cool Design News homepage.

Design Award
Copyright © 2010 - 2017 Cool Design News - cooldesignnews.com - All Articles